Are we simple individuals who meet and connect only because it is useful for survival and reproduction? Or is there more about our social behaviour which especially emerges when we act and think as a group or “hive”?
Read MoreAre YOU there, immersed, while you are walking through the streets in your town or village? Are you really there when you are playing a game and forget the time and where you actually are? What happens to your sense of NOW…
Read MoreTo be on the run can indeed be big fun. Sometimes it does not matter if you are the rabbit or the hunting dog. Sometimes it very much does. The scheme of “Catch Me If You Can” (see the movie with DiCaprio striking the same chord AND being based on a true story) gets already […]
Read MoreDavid Hon was Director of Play at Mind Candy where he directed one of the first commercially successful Alternate Reality Games called “Perplex City” and is now Co-Founder and CCO of SixToStart. He shortly outlines the perspective of transmedia storytelling citing his own work with Publisher Penguin and why transmedia might change from the “next […]
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